Hitting Pause on POD
You like print books. I like print books. A lot of people, for various reasons, don’t like digital formats like PDF. That’s why in 2020 we went all-in to make our most popular titles available as print-on-demand (POD). Now it’s 2021, and we’re hitting pause on POD. I wanted to take a moment to explain why. Sales and Production Even though we made our bestselling titles available in print, POD only accounted for about 3%…